We’re building a collection of portion-size, grab-and-go fruit, veggie, and dairy snacks that respond to people’s dietary needs, support the future of food, and transform everyday nibbles into magical moments of unexpected delight.

Unlock joy, nourishment, and the future of food — for all.

Nourishment

We are making it easy to get more fruit, veggies, and dairy goodness in our diets.

Simple Nourishment

We are constantly creating new snacks that meet people’s dietary needs. From snacks made with simple ingredients, to no added sugars, good source of protein, and plant-based dairy alternatives— we’ve got you covered.

Perfectly Portioned

We offer portioned and easy grab-and-go snacks that support a balanced diet wherever you are— and are fun to pair with other good foods.

JOY

We are creating delicious and playful snacking experiences that uplift us.

Joyful Experiences

We put fun and flavor center stage, transforming everyday moments into memorable experiences.

Playful Formats

Wedges, pucks, rounds, & pouches—our unique formats unlock creativity and play with memorably delicious taste.

FUTURE

We are building regenerative food systems and stronger communities.

Pioneering Business Model

We’re a family-owned business guided by our global commitment ‘for all, for good.’ We back this promise with an external advisory committee, annual audits and by inviting employees to share in our success through ownership opportunities.

Advancing Sustainable Innovation

We pioneer regenerative agriculture practices and advance the circular economy through efficient use of packaging, water, waste, and carbon that conserve our shared resources.

Strengthening Communities

We support greater access to fruit, veggie, & dairy snacks in the communities we serve so all have a chance to be nourished.

JOIN THE MOVEMENT

We provide a unique powerhouse of perfectly portioned fruit, veggie, and dairy snacks that make nourishment deliciously simple.

Join us as we help everyone “snack the gap” with playful, perfectly portioned snacks that meet dietary needs and make it deliciously simple to nourish life’s best moments.

9 in 10 Americans reach for snacks up to three times a day.

8 in 10 Americans aren't getting enough fruit, veggie, and dairy goodness in our diets.

OUR COMMITMENT

We’re relentlessly committed to pioneering unique snacks that are delicious and purposeful, playful and simple.

We’re building a collection of portion-size, grab-and-go fruit, veggie, and dairy snacks that respond to people’s dietary needs, support the future of food, and transform everyday nibbles into magical moments of unexpected delight.

WHAT’S NEXT?

The future of snacking isn't about compromises—it's about possibilities!

Together, we're revealing a world where every snack helps close the nutrition gap while building a joyful, nourishing and sustainable future—for you, for us, for all.​

Recent News

View More News

Connect with Bel

Explore Our Locations

See where we make your favorite brands, and learn more about our Bel teams.

Bel Brands USA facility exterior
See Our Locations

Get in Touch

We’d love to hear from you. Get in touch with questions, comments, or for more info about any of our products.

Contact Us